Sinatra did it his way. We'll tell your story yours.
You may be wondering if you even have a story.
The answer is yes! It may not be an HBO series in the making, but your business is almost certainly doing something unique. We can help you find your x-factor and spin a narrative around it, so the people who need your help will know where to look.
The medium is the message, no?
We can tell your story using social media marketing campaigns, articles, infographics, interactive quizzes, and more. Our goal is to match your business with the style, or styles, of content marketing that fit it flawlessly. Walt Whitman, Judy Bloom, and Queen Latifah had their mediums, you have yours.
of consumers prefer learning about products through content rather than traditional advertising.
CMO.com, Stats About Sponsored Content, 2016
Start spreading the news.
The USA TODAY NETWORK offers a network of digital and print outlets that lets you share your story with any zip code in the U.S., be it 07712, 07656, or even 96901 (that's in Guam). Our audience consists of 125 million unique users so yeah, your story will be heard.
We have storytelling chops like you wouldn't believe.
Our award-winning creative team is pretty diverse – we read different books, listen to different podcasts, and don’t get us started on classic Disney versus Pixar. Despite our differences, we share a single-minded commitment to giving your digital content a wow factor that gets it viewed, shared, and acted on.
Your fan base is growing.
We pay careful attention to what online and print publications we place your content in, focusing on the ones that will give you the best return on your investment. We also apply targeting and retargeting technology to keep you visible with your very best leads.
On trend and on target.
We use data insights to tease out the topics that matter to your customer base. From there, we tweak your blog posts, quizzes, interactives, etc. to align with what’s hot. Informed content marketing like this is a subtle yet proven way to drive brand engagement and boost revenues.
Let's get trippy.
You may be reading this and thinking, “Great, but I want something that would have been too bleeding edge for David Bowie.” As it happens, we are actively dabbling in futuristic storytelling methods like VR, augmented reality, interactive video, and much more. Are you ready?