Know What Works

Campaign Tracking and Analytics

Use data tracking and analytics to build better marketing campaigns.

Know What Works

Campaign Tracking and Analytics

Use data tracking and analytics to build better marketing campaigns.

Go the distance with data analytics.

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Why make data-driven decisions?

In a nutshell... Data-driven decision making helps you compete with businesses that are already leveraging data, and it puts you a step ahead of the ones that aren't. It helps you know your customers better, gives you additional tools to build marketing campaigns, and helps you identify opportunities.

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Do you know how your customers are finding you?

We use Capture Code technology and Custom Call Tracking tools to tell you how your customers are discovering your business. This data lets you double down on the strategies that brought you the most qualified leads – and pivot away from the strategies that aren’t cutting it.

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Get the big picture.

Let’s say you run the same holiday campaign every year. Two years ago, South Jersey went crazy for it. Last year was good but your revenues were a little disappointing. What changed? Our data analytics reporting helps you carry success over from campaign to campaign through focused data exploration.

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We’ve got the know-how, too.

Our team is here to help you with the analytic process. We can explain findings, offer context, and suggest approaches to bolster your lead generation. Your tracking and analytics data hides a story that might just grow your business – let us help you find it.

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Informed betting isn't just for Atlantic City.

Our Client Center gives you on-demand reporting and instant access 24/7. We think you should know which bets are panning out in real time; it's your marketing budget after all. What's more, Client Center lets you manage your campaigns with a single dashboard.